People

Aaron Gentry, Hospitality Principal with TVS, possesses a keen ability to resolve complex issues and generate unique design solutions which has resulted in a focus on the conceptual design and master planning of mixed use, hospitality and public assembly projects around the world. His strong skills in quickly sketching out thoughtful and compelling designs based upon strong and clear ideas is frequently called upon by the firm, and his work has become the basis for a great number of TVS’s resort master plans, hotel designs and mixed use projects. Aaron joined TVS in 1999 with the firm’s convention center segment, first working on the Georgia World Congress Center’s Phase IV expansion, and also as a Project Architect for the new convention center in Raleigh, North Carolina. His experience includes work on the design of public spaces within the Georgia Aquarium, which opened to widespread acclaim in 2005. This background in public assembly design led to opportunities in convention hotels where he directed a number of transformative renovations. More recently, Aaron has been integral to the firm’s success in growing the hospitality segment, leading the design of many high profile domestic and international projects. His work skillfully responds to the unique aspects of each assignment and includes intimate resorts in Montenegro and St Kitts, convention hotels in Boston, California and Arizona, as well as integrated resort and master planning studies in Vietnam, China and Spain. Aaron recently led the firm’s efforts in the full services scope of a hotel in Saudi Arabia that will contain over 7,000 keys. Registered Architect LEED Accredited Professional Member, American Institute of Architects